Hi! I'm Ward.

Until this year I was a full-time Human Resources executive and part-time trainer who spent every moment of my "spare" time deep-diving into fitness and nutrition science. If you have watched any of my videos, you know I was never meant to be the guy at the grocery store people stop to ask about his gym routine. I'm a nerd!

But as it turns out, I am that guy now. Every time someone stopped me, I found myself excited to pass on some of what I had learned over the years. When the chance came this year to work with my fitness clients full time, I jumped at it. I took off my tie, put on my signature short-shorts, and got to work doing something I really love.

It also helps that I know what the other side feels like. I started at 420 pounds. I got down to 210, then went up on purpose to build muscle. I was aiming for about 245 and landed at 265, because COVID and life got in the way. That was 20 pounds more than I wanted. Then I dropped to 193 for a photoshoot. The goal now is 240 with a lot more muscle on it. I know what it is like to be out of shape, out of patience, and tired of plans built for someone else's body.

I spend my days coaching clients, working out, studying nutrition and exercise science, and listening to podcasts and reading journal articles on metabolism (so you don't have to!). At night I am home with my small family. We have three rescue pitbulls, Mabel, Gracie and Max, who are absolute balls of joy and often the bane of my existence.

I'm a brother, an uncle, a partner, a dogfather, and a friend. My favorite things to do are geek out about David Bowie, Chris Cornell, Broadway, professional wrestling (AEW), movies filmed before 1995, and cooking shows.

If you want to know more about me, who I can help, or how I work, explore the Method page, read the blog, or grab the free plan. Or book a free consultation and find out for yourself in person.

About Coach Ward

I have spent most of my life inside the thing I coach.

I'm a powerlifter, amateur bodybuilder, hybrid athlete and half marathoner. Not a pro with a team and a recovery staff, just a guy who figured it out the way most people do: reading, experimenting, failing, and adjusting until the science and real life finally agreed with each other. I did it without great genetics or fancy infrastructure, which is exactly why I can help people who don't have them either.

What makes this different from a smart trainer with a good program is the psychology. I hold a Master's degree in Organizational Psychology, which is the science of motivation, behavior change, and why people do or don't follow through. Pair that with nutrition science, blood work and biomarkers, GLP-1 pharmacology, performance enhancement and evidence-based supplements, and you get a coach who looks at the whole person, not just the macros. I take the complicated stuff and make it simple, then fit it into your actual day. Knowing what to do and actually doing it are two different problems, and I have spent my career learning to solve both.

Certifications and education

• 2026: National Academy of Sports Medicine, Certified Nutrition Coach
• 2026: J3 University, Level One Physique Foundations
• 2022: William James College, Master's in Organizational Psychology